Blog

There’s so much hype around the concept of self-love that sometimes its true meaning can get lost in the shuffle. That’s why we wanted to share five of our favorite ways to practise self-love — thi...

Believe it or not, there’s actually a lot of science behind all of your gorgeous kinks, curls, and waves! And knowing some of this curly-girl science can play a major role in the maintenance of hea...

Whether you’re a traveling newbie or you’ve got tons of frequent flyer miles, we’ve alllll been guilty of over-packing.And hey, we get it. It’s hard to resist the urge to stuff your entire wardrobe...

If you look into your bathroom cabinet, what do you see? PRODUCTS. PRODUCTS. And MORE PRODUCTS! It's no secret that some of us curly girls have our own personal salon/beauty supply outlet right un...

Between , work deadlines, catching up with friends and family, and keeping up with our own errands (like maintaining a healthy head of curly hair), life can get crazy hectic! 📝😫 Self-care is an im...

When the temperature drops and the moisture starts getting sucked out of the air, curls can get parched. So what’s a girl to do? How do you fight dryness and get your thirsty curls back to being s...

Luscious curls and waves can be both a blessing and a curse. You could be rocking a head full of fabulous curls and taking endless selfies one day, only to wake up with a nest of knots and tangles ...

So…you've finally joined the LUS (Love Ur Self)  Fam! You've read the reviews, you've seen the videos, but for whatever reason, you can't seem to nail your application…YET! We promise there's light...

Born in Montreal, Canada, raised by a Muslim family from Morocco, and growing up in a neighborhood we often call 'Little Haiti'...finding my identity, my “self”, my “me” was my biggest challenge, ...