How to Plop Curly Hair (And Why You Should Be Doing It!)
All-In-One

How to Plop Curly Hair (And Why You Should Be Doing It!)

If you’re wondering what the heck plopping is, it’s an easy, at-home technique curly girls can use to shorten drying time without heat while adding lift and definition...
How to Keep Curly Hair From Frizzing in Humidity
Conditioner

How to Keep Curly Hair From Frizzing in Humidity

Regardless of where you are in the world, every curly girl faces her own climate-driven challenges.  But there is one weather report that seems to make all of us freak out: humidity!  For some of...
How to Properly Care For Your Curls in Humidity
3-Step System

How to Properly Care For Your Curls in Humidity

What you need to know about caring for—and maintaining—your curls in humidity.
Why You Need An Easy Curly Hair Routine
3-Step System

Why You Need An Easy Curly Hair Routine

Contrary to popular belief, curly hair does not have to be complicated. In fact, it shouldn’t be. Learn why an easy curly hair routine could be the answer to all your hair woes. 
Everything You Need to Know About Our Irish Sea Moss Gel
Curly

Everything You Need to Know About Our Irish Sea Moss Gel

Everything you've ever wanted to know about the LUSBrands (Love Ur Self) Irish Sea Moss Gel, including why this hair gel for curly hair can actually help support long-term curl health while provid...
HOW TO REPAIR DAMAGED CURLY HAIR, ONCE AND FOR ALL
All-In-One

HOW TO REPAIR DAMAGED CURLY HAIR, ONCE AND FOR ALL

Between frizzy, stringy, straight and split ends, it's hard to know what to do when your hair just isn't curling right. 😢 While your first instinct might be to reach for a pair of scissors ✂️ there...
Caring for Fine Wavy Hair
All-In-One

Caring for Fine Wavy Hair

We’ve all seen the videos of curly girls with thick, luminous hair that looks so full and healthy. Then, you look in the mirror yourself and see the faintest hint of scalp through your strands and ...
Plopping...Explained!
Curl Styling

Plopping...Explained!

If you’re wondering what the heck plopping is, it’s an easy, at-home technique curly girls can use to shorten drying time without heat while adding lift and definition...
How-To Diffuse Curly Hair
Curl Styling

How-To Diffuse Curly Hair

Have you ever watched someone use a diffuser and wondered how they managed to not turn their hair into a bird’s nest? 🤔 Using a diffuser can seem difficult at first, but with the right technique, ...