Blog

Our new formula, the LUS (Love Ur Self) Elixir Oil, is a blend of seven pure oils plus vitamin E and can be used to treat your hair, skin, AND nails. What makes this product so special is that it w...

Between frizzy, stringy, straight and split ends, it's hard to know what to do when your hair just isn't curling right. 😢 While your first instinct might be to reach for a pair of scissors ✂️ there...

Introducing the best scalp scrubber for your curls. Learn why you need to upgrade your shower routine with this must-have silicone scalp scrubber for the deepest clean ever.

We went live with Kyle Huntsberry, a stylist, and educator who’s all about curls and colour. We asked her some of your most burning questions on good curl habits and styling techniques. Check out t...

With harsh weather, constant styling, heat and colour damage, it's hard for our curls to catch a break. It doesn't help to know that curls are more prone to damage than other hair types. But how ...

It’s that time of year again! The temperature starts to drop and frosty flurries start falling from the sky. But what does that mean for our curls? It’s no secret that it gets a lil’ harder to main...

We’ve all seen the videos of curly girls with thick, luminous hair that looks so full and healthy. Then, you look in the mirror yourself and see the faintest hint of scalp through your strands and ...

Frizz isn’t an f-word in our eyes, but many of us have a love-hate relationship with it. On one hand, it can give us that highly-coveted volume (check!), but on the downside...it can crush dreams o...

If you’re wondering what the heck plopping is, it’s an easy, at-home technique curly girls can use to shorten drying time without heat while adding lift and definition...